Beyond the Bottom Line

As your model for excellence, Paradigm Telesales Inc. offers the following value-added benefits:

An expert and diverse executive team.  Together, James and Tahnee Pereira have over 30 years of arts campaign experience!  Both James and Tahnee have experience in every facet of campaign operations, as telephone sales representatives, call centre managers, and account executives responsible for the effective implementation of campaign strategies for countless arts organizations across North America.  Additionally, James specializes in statistics and analytics; list hierarchy, generation, and management; and revenue projections.  Tahnee specializes in all aspects of operational strategy and analytics, creating comprehensive sales/fundraising and training materials, and caller/manager training.

A state-of-the-art lead management and campaign reporting system.  This system maximizes your campaign’s potential by making lead management fluid – the campaign manager can control all aspects of lead orchestration, tracking, and management with the touch of a button.   A variety of meaningful and easy-to-interpret campaign reports ensure that the campaign manager and Paradigm’s executive team can analyse results from all angles, including which subscription series, memberships, or gift levels are selling; lead segment performance; individual caller statistics; and reasons for “no”.  Updating your list is also a one-step process – at regular intervals, we can send you change of patron information data for you to input into your ticketing/fundraising database.  

A centralized Toronto call centre.  Paradigm Telesales Inc. takes away the worry of finding onsite call centre space and paying for additional phone lines by offering the use of our Toronto call centre.  Our beautifully restored building is located downtown and is close to public transportation routes.

A boutique experience, with regular hands-on attention from Paradigm’s executive team.  Our mission to be your model for excellence starts with our ability to provide your campaign with the consistent attention it requires.  Paradigm Telesales Inc. is committed to controlled company growth in order to ensure the strong, quality infrastructure necessary to provide you with superior service and exemplary results.

A company that is focused solely on subscription sales, membership, fundraising, and consulting for the arts.  Paradigm Telesales Inc.’s executive team are experts in subscription sales and fundraising for the arts; we remain committed to being at the forefront of industry changes and trends.  We know that in order to remain on the cutting edge and constantly improve our results, we must focus solely on your dynamic, ever-changing industry – that is our pledge to you.  

Latest Blog Posts

  • August 4, 2014

    We’re midway through summer and there’s been a lot happening for sports fans out there – major league baseball (Go Jays!); World Cup soccer, Wimbledon, the Commonwealt... [click title to read more]

  • September 3, 2013

    The telesales industry has been asking itself that very question for at least two decades now.  My short answer is no, not yet.

    My long answer is…

    In light of the ever-growi... [click title to read more]

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